Many of us are eager to know whether SEO is dying or it is just start of a new era of search engine optimization. I find this question tricky and would like to analyze the topic carefully before making any conclusion.
According to a significant number of people, SEO will never die but go through revisions to give rise to very effective and faster working marketing channels like social networking.
Professional SEO Company India has already shared its concern on how mobile application, advanced technology, user preference, social networks and Google updates are affecting SEO badly. Though all the above mentioned elements are making alterations in search listings, users have a strong feel that it is just start of a new era of SEO and enhanced experience for millions of users all across the world.
Google has to be innovative in revising its search features continuously and fulfilling the expectations of new generation.
The practices used in a SEO company India will help SEO evolve and create new landmarks in the recently starting SEO era. Let’s have a quick look at all these.
1. Don’t limit to keywords – A SEO company India must think broad and don’t confine to Keywords only. It has to focus on user search trend and behavior and consider the keywords that are relevant for targeted users.
2. Be ready to face regular updates from Google – For delivery of good optimization results, an SEO strategy must be implemented with latest additions from Google such as social KPIs, graph/map based search, rich snippets and many more.
3. Consider reengineering of search engines to avoid death of SEO – SEO is done for search engine and it has high chance of death if a SEO company does not consider the reengineered search technology of search engines.
4. Fresh and up-to-date search results for users – The search engines are considering the option to follow search behavior of users and deliver them the most new and relevant local based results rather than archived and old pages.
5. Inclusion of more search engines to refine search activity – Google has recently acquired Wavii to refine its search activity and result display.
The new approach of Google and other search engines may cause website optimization too difficult and ultimately lead to the death of SEO. That’s why a SEO company India should be able to understand user’s purpose, preference and value.
According to a significant number of people, SEO will never die but go through revisions to give rise to very effective and faster working marketing channels like social networking.
Professional SEO Company India has already shared its concern on how mobile application, advanced technology, user preference, social networks and Google updates are affecting SEO badly. Though all the above mentioned elements are making alterations in search listings, users have a strong feel that it is just start of a new era of SEO and enhanced experience for millions of users all across the world.
Google has to be innovative in revising its search features continuously and fulfilling the expectations of new generation.
The practices used in a SEO company India will help SEO evolve and create new landmarks in the recently starting SEO era. Let’s have a quick look at all these.
1. Don’t limit to keywords – A SEO company India must think broad and don’t confine to Keywords only. It has to focus on user search trend and behavior and consider the keywords that are relevant for targeted users.
2. Be ready to face regular updates from Google – For delivery of good optimization results, an SEO strategy must be implemented with latest additions from Google such as social KPIs, graph/map based search, rich snippets and many more.
3. Consider reengineering of search engines to avoid death of SEO – SEO is done for search engine and it has high chance of death if a SEO company does not consider the reengineered search technology of search engines.
4. Fresh and up-to-date search results for users – The search engines are considering the option to follow search behavior of users and deliver them the most new and relevant local based results rather than archived and old pages.
5. Inclusion of more search engines to refine search activity – Google has recently acquired Wavii to refine its search activity and result display.
The new approach of Google and other search engines may cause website optimization too difficult and ultimately lead to the death of SEO. That’s why a SEO company India should be able to understand user’s purpose, preference and value.
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